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Database Reactivation Campaigns

The cheapest revenue you have is sitting in a list you already own and stopped talking to.

The problem we’re actually solving

Every business has thousands of old enquiries, past customers and dead quotes sitting in a spreadsheet or an abandoned CRM. They already know who you are. Nobody has spoken to them in two years, and most agencies would rather sell you new traffic.

What’s included

  • List audit, hygiene and consent review before anything sends
  • Segmentation by recency, value and reason for going cold
  • Offer built specifically for a re-engagement audience
  • Staged SMS and email sequence with reply handling
  • Live conversation routing to a human or AI agent
  • Suppression and opt-out handling done properly
  • Reporting on revenue recovered per segment

From blueprint to live in four steps.

  1. Audit & blueprint

    We map your funnel, your sales motion and your current stack, then document exactly what gets built and why, before anyone touches your account.

  2. Build in staging

    Pipelines, funnels, workflows and integrations all get built and tested in a staging sub-account, so nothing breaks in production while you watch.

  3. Launch & train

    We cut over with zero downtime, train your team on the live system, and hand over a recorded SOP library they will actually use.

  4. Optimise monthly

    We watch deliverability, response times and conversion, then ship improvements every month against targets we agreed up front.

Database Reactivation, questions we get asked

Still stuck on something specific? Ask us on a call and we will answer it properly.

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Is it legal to text an old list?

Only where you have a defensible record of consent and the contact has not opted out. We audit that before a single message sends, suppress anything questionable, and register A2P first. A reactivation campaign that gets your number blocked is not a bargain.

How old is too old?

Rarely older than you think. Two-year-old enquiries routinely convert, because the reason they did not buy was usually timing. Beyond about three years, consent gets harder to defend and we would rather trim the list than risk the sending reputation.

Ready to get database reactivation done properly?

Book a 30-minute call. We'll audit what you have, tell you what's costing you leads, and scope exactly what we'd build.

  • 30 minutes
  • No pitch deck
  • Free audit of your setup